Description

🌿 Assam Heirloom Grain | Premium Aromatic Joha rice

Delicate, fragrant, and steeped in centuries of tradition, Assam Heritage Joha Rice is one of India’s most treasured heirloom grains. Grown in the lush Brahmaputra valley, Joha is known for its exquisite aroma, soft texture, and naturally sweet flavor that lingers on the palate. Hand-harvested and gently aged, this short-grain rice is a culinary jewel—perfect for traditional Assamese dishes like payox (rice pudding) or as a refined base for everyday meals.

Whether you’re crafting a comforting family recipe or exploring regional cuisines, Joha rice brings a taste of Assam’s soulful terroir to your kitchen.

Discover the soul of Northeast India with our premium Joha rice, a naturally aromatic short-grain variety grown in the fertile Brahmaputra valley. Known for its delicate fragrance, soft texture, and subtly sweet taste, Joha rice is a culinary treasure cherished across Assamese households and beyond. Once reserved only for the royal family.

📝 Key Features:
🍂 Naturally Aromatic – No artificial flavoring; the fragrance is born from the soil.
✅ Short-Grain & Soft Texture – Ideal for payox (rice pudding), pulao, and everyday meals.
🍁 Heirloom Variety – Cultivated using traditional methods passed down through generations.

🌾 Premium Aromatic Joha Rice – Sourced from the fertile Brahmaputra valley of Assam, this heirloom short-grain rice is celebrated for its naturally sweet flavor and delicate fragrance.
🍚 Soft Texture & Quick Cooking – Ideal for traditional Assamese dishes like payox (rice pudding), pulao, or as a refined base for everyday meals.
🌿 100% Natural & Gluten-Free – No additives, no artificial aroma—just pure, sun-cured rice grown using sustainable farming practices.
🧪 Nutrient-Rich & Easy to Digest – High in protein and low in fat, Joha rice supports wellness-focused diets while delivering exceptional taste.
🎁 Packed with Purpose – Ethically sourced and beautifully packaged to preserve freshness and honor Assam’s culinary heritage.

🧪 Nutritional Information (Per 100g):
– Energy: 362 kcal
– Carbohydrates: 78.4 g
– Protein: 7.6 g
– Total Fat: 2.6 g
– Dietary Fiber: 0.4 g
– Ash (Minerals): 1.2 g

Note: Natural variation may occur due to seasonal and regional cultivation.

🍽️ Cooking Instructions:
– Rinse thoroughly and soak for 15–20 minutes.
– Use 1:2 rice-to-water ratio.
– Simmer until tender and aromatic.

“Grown by tradition, loved for taste”

🌿Assam Heirloom Grain | Exotic Black Rice

✅ Naturally Gluten-Free
💝 100% Heirloom Black Rice from Assam
💜 Rich in Antioxidants (Anthocyanins)
🧬 Contains All Essential Amino Acids
🧘 Supports Heart Health & Mindful Living
♻️ Eco-Conscious Packaging

🌿 Grown in the rain-nurtured valleys of Assam, It is a rare heirloom black rice renowned for its deep purple hue, intoxicating aroma, and rich, earthy flavor. Packed with antioxidants, iron, and natural fiber, this naturally pigmented rice transforms every meal into a sensory ritual — bold in taste, elegant in presence. Ideal for both traditional and contemporary cuisine, it invites you to rediscover heritage through nourishment. Once reserved for royalty, this heritage grain is a naturally gluten-free superfood, packed with antioxidants (anthocyanins), iron, and dietary fiber.

Whether served as warm kheer, steamed with mustard curry, or infused into health bowls — Vilenci Black rice invites you to eat slow, live strong, and carry the story forward.

✅ Health Benefits

Antioxidant-Rich Heirloom Black Rice
Fuel your body with the power of deep, natural nourishment. Harvested from the mineral-rich soils of Assam, This Black rice is a whole grain superfood packed with antioxidants, iron, and slow-release energy. Its deep purple hue comes from anthocyanins — the same phytonutrients found in blueberries — supporting heart health and cellular repair. With its nutty flavor and elegant texture, it’s the perfect choice for mindful eating, plant-based bowls, or guilt-free indulgence.

💜 Rich in Anthocyanins — Powerful antioxidants for cellular health and anti-aging support

❤️ Supports Heart Health — Low glycemic index and phytonutrients promote cardiovascular wellness

🌿 Digestive Friendly — High in dietary fiber for improved gut function

🧬 Complete Plant Protein — Contains all essential amino acids

🌾 Gluten-Free & Unpolished — Ideal for clean, mindful eating

📦 Product Highlights

• 100% Pure Heirloom Black Rice
• Naturally cultivated in Assam
• Unrefined. No preservatives. No additives
• Packaged in eco-conscious, resealable pouches with cultural motifs
• Shelf life: 12 months
• Net weight: 500 grams
• Cooking instructions included

🍚 Suggested Uses

• Black rice bowl🍚 with roasted vegetables or with Veg stew
• Assam-style kheer with coconut milk & jaggery
• Power bowls with tofu, avocado, and sesame miso dressing
• Fusion sushi with pickled bamboo shoots

Pair it with smoked mustard curry or indulge in a warm black rice pudding infused with jaggery — and taste the quiet strength of the land.

 “Taste the Depth of the Earth.”

🌾 Bora Saul/Sticky Rice – Authentic Assamese Sticky Rice

Bora Saul, Assam’s cherished glutinous rice, is a traditional variety cultivated using time-honored, chemical-free methods by indigenous farmers. Known for its naturally sticky texture and sweet aroma, this rice plays a central role in Assamese festivals like Bihu and is the soul of delicacies such as pitha, payokh, and jolpan. Its high amylopectin content gives it a soft, chewy consistency ideal for both sweet and savory creations.

“Food is memory. Bora Saul carries the warmth of ancestral kitchens and the resilience of indigenous wisdom.”

🩺 Health Benefits

– Gluten-Free & Easy to Digest – Ideal for gluten-sensitive diets
– Rich in Antioxidants – Supports immunity and cellular health
– Slow-Release Carbs – Helps regulate blood sugar levels
– High in Iron & Magnesium – Supports energy and bone health
– Low in Fat – A wholesome choice for balanced nutrition

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🍽️ Pairing Ideas

~Pairing | Description

• Curd & Jaggery (Jolpan) | A classic Assamese breakfast with probiotic and energy-rich elements
• Sesame or Coconut Pitha | Traditional festive sweets with rich textures
• Duck or Pork Curry | The sticky texture complements bold, spicy gravies
• Grilled Meats & Satay | Southeast Asian fusion with peanut or chili dips
• Mango or Banana | For dessert-style sticky rice bowls with coconut drizzle
• Or just a bowl of steamed Sticky rice with some veggies stew 🍲

🍳 Cooking Instructions

Traditional Method (Boiled)
1. Wash thoroughly and soak for 4–6 hours
2. Use 3:1 water ratio and cook until soft and sticky
3. Serve warm with milk, curd, or curry

Steamed Cake (Pitha)
– Mix ground Bora Saul with grated coconut and jaggery
– Steam in banana leaves or molds for 20–30 minutes

Fusion Ideas
– Use in sushi rolls, risottos, or sticky rice pancakes
– Pair with tropical fruits and drizzle with coconut cream

📦 Storage Instructions

– Uncooked Rice: Store in an airtight container in a cool, dry place. Shelf life: 6–12 months
– Cooked Rice: Refrigerate in a sealed container for up to 4 days. Reheat with a splash of water or steam gently
– Freezing: Cooked rice can be frozen for up to 2 months. Thaw and steam to restore texture.